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OUR PRINCIPLES

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OUR VISION

Offering technology companies an unparalleled experience of intelligence-empowered marketing by combining the ultimate business-2-business intelligence database with the most advanced delivery application. Accessible instantly, on-demand, delivering total market coverage with 100% accuracy and always fully up-to-date.

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OUR PURPOSE

Contribute measurably to our clients’ continued success by delivering totally accurate, totally complete information on which to base marketing strategies, marketing campaigns and individual sales activity. Contribute strongly to professional marketing in the technology space. Contribute strongly to the positive perception by the market of the professionalism of technology companies.

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OUR MOTIVATION

We are focused not on making money but on delivering value to our customers – our reward is payment for our services and therefore profit. By being profitable, we are better able to reward and motivate our team and further invest in i4business, thus completing a virtuous circle that enables us to deliver even better service to our clients.

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OUR GOALS

Be the natural number one preference by technology companies for quality intelligence. Sustain long-term win-win relationships with our clients that become more profitable for both parties with time. Establish and retain every client as an i-4business reference (an i-4business reference is one that spontaneously, voluntarily, genuinely and unselfishly recommends the service).

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OUR STRATEGY

Concentrate our energies to be the pre- eminent supplier of intelligence for the EMEA region. Be totally self-funding and remain so – thereby remaining able to determine our own priorities, being accountable to only our clients, our team and our business principles. Be profitable every month thus enabling continued investment in resources and initiatives to further develop our information base, our delivery solutions and our service and enabling us to reward our team. Retain our total focus on the quality, completeness and currency of our information and on the quality of our service.

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OUR COMMITMENTS

Deliver projects on time, every time.

Deliver on all our commitments, always.