In this recent webinar, Tim Stevens, MD at
i-4business discusses the biggest mistakes made in B2B email marketing and how to avoid them. Topics covered include: Optimising subject lines, Email Personalisation Advice, Segmentation Tips & Clarity of your Call to Action. Featuring guest speaker, Andrew Roberts from MX Monitor.
It’s a fact, B2B data compliance is boring. We know you’d probably rather watch paint dry than read about it but it’s something you really can’t afford to avoid. That’s why we’ve created this no-nonsense, in a nutshell guide which tells you everything to know in under 2 minutes!
If you'd like to know more about any of our clients we’ll happily provide you with our full client list. If you know someone on it you can, of course, contact them directly with no involvement from us otherwise we can provide you with phone numbers/email addresses for you to contact them directly enabling you to obtain full unbiased input.
i-4business provided RiskIQ with access to the 3,000 largest companies across EMEA within specific industry targets. On average 3 to 4 emails were sent each month to key IT Security & Risk Management contacts as Event/Webinar invitations and monthly newsletters achieving an open rate of 17%, with a form fill of 5% and average bounce rate of 1.5%.
Using the i-4business database MTI were targeting IT contacts at 500+ seat companies across most verticals. Educational emails, event and webinar invitations were sent to potential prospects. Based on 20,000 emails sent, MTI achieved an open rate of 15-20% with an average click through of 4% and a 2% bounce rate. In 3 months, MTI created 30–50 high quality leads.
Using i-4business data The Security Bureau targeted potential prospects at IT companies across most verticals with a series of email campaigns. They achieved a click through rate of around 32% with an email accuracy of 98%. Through these campaigns The Security Bureau created 10 high quality opportunities with a total pipeline revenue of over £70k in just a few of months.
Using the i-4business database Osirium targeted IT and Business contacts at companies with between 33 - 200 servers across most verticals. They sent educational emails, event and webinar invitations to potential prospects achieving an open rate of between 6-17% with an email accuracy of 95.7% and created 86 high quality leads.
Content+Cloud used the i-4business data for email campaigns, event promotions, and to attract new webinar attendees.
Content+Cloud focused their campaigns on technology and IT companies, the area in which i-4business specialises, which made the partnership work from the outset.
You’ll get 30 days full access to our entire EMEA database to look up as many contacts and companies as you want. No credit card is required and no commitment to continue past the 30 days.