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COVID-19 UPDATE: We are fully operational. Our platform has been built to scale with demand. 24/7 access continues with full support as standard.
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No better time to communicate with your target audience, as they have more time to consume your content. Fuel your comms…
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If you’re sending out regular marketing emails which seem to be well received and popular, but which don’t have a…
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Tim Stevens
Feb 3, 2020, 8:51 AM

4 ways to get more out of your data in Europe

Brexit, or the first part of it, finally happened on January 31st. And, love it or loathe it, it’s certainly a…
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Tim Stevens
Jan 2, 2020, 2:11 PM

New Release of the i-4business Platform!

We’re delighted to announce the release of a brand new instance of the i-4business Database Portal.
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Tim Stevens
Dec 11, 2019, 10:48 AM

Inside The Mind Of The B2B Tech Buyer

B2B tech buyers carry a degree of mystery unlike any other. Will they expect dazzling product demos? Whitepapers and…
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Tim Stevens
Dec 9, 2019, 12:39 PM

The Global Expansion of Data Privacy Rules

EU privacy rules are the strictest in the world – now other countries are following suit. When the EU’s General Data…
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Tim Stevens
Nov 19, 2019, 12:13 PM

The Consequences Of Poor Quality Data

How can poor data affect campaign results? We’ve stressed elsewhere the importance of clean data. Here, we look at the…
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Tim Stevens
Nov 7, 2019, 3:14 PM

The tech vendors’ sales and marketing FAQ

Data governance, competition, sales, privacy – there are significant challenges for B2B tech vendors. New concepts,…
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Tim Stevens
Nov 7, 2019, 2:49 PM

Data Quality – Keeping it Clean!

The annual ritual of writing Christmas cards is fast approaching, and you’ll no doubt be going through your real or…
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Tim Stevens
Oct 23, 2019, 4:06 PM

What is e-privacy and how might it affect you?

What is PECR? The current Privacy and Electronic Communications Regulation (PECR) covers marketing emails, texts and…