Thursday December 20, 2018 11:57am by i-4business
Sales and marketing working together as one is by no means a new concept, but for many businesses this crucial collaboration is somewhat of a novelty. It sounds simple on paper, but in reality is… Read More
Wednesday October 17, 2018 12:56pm by i-4business
One of the main reasons GDPR was created was to encourage more companies to be transparent to their data subjects. And since its arrival in May this year, GDPR has vastly altered the way businesses… Read More
Wednesday February 7, 2018 4:46pm by i-4business
The GDPR comes into effect on 25th May 2018.It affects all businesses that hold personal data from a B2B or B2C perspective within the EU.Please see below a checklist of things to implement and… Read More
Wednesday October 26, 2016 11:56am by i-4business
310M daily twitter users1.3 billion twitter accounts44% of Twitters users have NOT sent a tweet6,000 Tweets per second500M Tweets per year! Twitter, LinkedIn and other social media platforms have been… Read More
Monday September 19, 2016 3:55pm by Barry Stevens
I’ve just returned from a holiday in Alaska. No, I’m not trying to brag – trust me, there is a valid point here re sales. You won’t be surprised that we encountered many references to sled dogs… Read More
Thursday September 8, 2016 10:21am by i-4business
This is the first in a series of competitor comparison analyses. Comparing i-4business with Data.com is similar to comparing two of the main database types: Compiled versus Crowdsourced:A Compiled… Read More
Tuesday August 30, 2016 10:59am by i-4business
RiskIQ are a security & risk technology organisation focused on external threat protection.They have been a client of i-4business since 2014 with access to data across all EMEA countries. We thought… Read More
Friday August 5, 2016 12:48pm by Barry Stevens
This song (by Simon & Garfunkel) came on the radio when I was driving to the office this morning. It reminded me how unusual it is today to receive a letter. As Paul Simon’s lyrics convey, a letter’s… Read More
Tuesday August 2, 2016 9:03am by i-4business
When you're ill you go to the doctors or the hospital. You seek advice from specialists in the health field. They then diagnose your condition or illness and prescribe medicine or plan, to make you… Read More
Monday July 25, 2016 2:45pm by Barry Stevens
I was reminded of this adage when listening to a radio interview this morning. It got me thinking about the claims we all make in our marketing and sales communications. When you think about it,… Read More
Monday July 18, 2016 2:15pm by Barry Stevens
The short answer is always “one more than you have”. Think about it for a moment. A single sale is almost never going to make our number for the year. It’s not going to get us to President’s Club.… Read More
Thursday June 30, 2016 10:12am by Barry Stevens
This new Blog thread is focused on aiding YOUR success. After all, that’s what we at i-4business do all day, every day – concentrate on how to contribute meaningfully to your success. I’m prompted… Read More