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COVID-19 UPDATE: We are fully operational. Our platform has been built to scale with demand. 24/7 access continues with full support as standard.
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Tim Stevens
May 22, 2020, 8:51 AM

Common Mistakes of Email Data

Email is the most popular form of marketing. When purchasing data, email is always the number one item people look for,…
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Tim Stevens
May 15, 2020, 12:39 PM

The Global Expansion of Data Privacy Rules

EU privacy rules are the strictest in the world – now other countries are following suit. When the EU’s General Data…
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If you’re sending out regular marketing emails which seem to be well received and popular, but which don’t have a…
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Tim Stevens
May 13, 2020, 4:26 PM

GDPR 2 Years on: How will Brexit affect it?

In May 2018, the way businesses handle and process personal and sensitive data was overhauled with new Europe-wide…
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Tim Stevens
May 6, 2020, 8:51 AM

Preparing for life Post Lockdown

At the time of writing, the long-term impact of the coronavirus lockdown on jobs and the economy remains unclear, with…
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Tim Stevens
May 1, 2020, 12:13 PM

How can poor data affect campaign results?

How can poor data affect campaign results? We’ve stressed elsewhere the importance of clean data. Here, we look at the…
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Tim Stevens
Apr 16, 2020, 9:51 AM

The Importance of Direct Mail Post Covid19

Introducing our new direct mail facility – a first-class service! As this strange period of lockdown continues, daily…
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No better time to communicate with your target audience, as they have more time to consume your content. Fuel your comms…
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Tim Stevens
Feb 3, 2020, 8:51 AM

4 ways to get more out of your data in Europe

Brexit, or the first part of it, finally happened on January 31st. And, love it or loathe it, it’s certainly a…
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Tim Stevens
Jan 2, 2020, 2:11 PM

New Release of the i-4business Platform!

We’re delighted to announce the release of a brand new instance of the i-4business Database Portal.
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Tim Stevens
Dec 11, 2019, 10:48 AM

Inside The Mind Of The B2B Tech Buyer

B2B tech buyers carry a degree of mystery unlike any other. Will they expect dazzling product demos? Whitepapers and…
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Tim Stevens
Nov 7, 2019, 3:14 PM

The tech vendors’ sales and marketing FAQ

Data governance, competition, sales, privacy – there are significant challenges for B2B tech vendors. New concepts,…
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Tim Stevens
Nov 7, 2019, 2:49 PM

Data Quality – Keeping it Clean!

The annual ritual of writing Christmas cards is fast approaching, and you’ll no doubt be going through your real or…
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Tim Stevens
Oct 23, 2019, 4:06 PM

What is e-privacy and how might it affect you?

What is PECR? The current Privacy and Electronic Communications Regulation (PECR) covers marketing emails, texts and…
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Tim Stevens
Sep 25, 2019, 3:23 PM

How much is bad data costing your business?

Salespeople are motivated by money and closing the deal. Finance teams are motivated by overall financial health. The…
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Tim Stevens
Sep 25, 2019, 9:34 AM

Peak Marketing Season Preparation Starts Here

It might seem a little premature to be shouting ‘Christmas’, however, if you want to conclude 2019 on a high, it…
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Tim Stevens
Aug 23, 2019, 12:58 PM

What do Tech Vendors Really Need

Gartner recently released its list of top 100 tech vendors. The list reads like a who’s who of friends and family, so…
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Tim Stevens
Jul 24, 2019, 11:40 AM

How to Reach your Target Market

Low click rates? Unopened emails? Executing successful marketing campaigns is a tricky business. You know you need to…
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Tim Stevens
Jun 21, 2019, 11:05 AM

What is Digital Marketing?

Every business needs a strong base of customers and to be continually speaking with and attracting more customers. That…
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Tim Stevens
May 24, 2019, 11:35 AM

What Makes Good Sales Data?

Sales data plays a fundamental role in every aspect of business. It steers decision making, helps you manage customer…
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Tim Stevens
Apr 18, 2019, 9:58 AM

Advanced Business Data For EMEA

Whether you are a global corporation or an ambitious start-up, how you market your business domestically and overseas…
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Tim Stevens
Apr 1, 2019, 3:18 PM

The Time to Integrate Your Data Is Now

Integrating your data means turning it into something useful and productive. It makes the data work for you, in the way…
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Tim Stevens
Feb 22, 2019, 11:36 AM

The impact of brexit on your business

The deadline for the UK to leave the EU draws near. Many companies are rightfully concerned about the impact of Britain…
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The Perfect Prospect. Successful sales people thrive when connected with the right person and company. Carefully…
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Sales and marketing working together as one is by no means a new concept, but for many businesses this crucial…
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Tim Stevens
Oct 17, 2018, 12:56 PM

GDPR Compliance for Marketing and Sales

One of the main reasons GDPR was created was to encourage more companies to be transparent to their data subjects. And…
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Tim Stevens
Feb 7, 2018, 4:46 PM

GDPR Essentials

The GDPR comes into effect on 25th May 2018. It affects all businesses that hold personal data from a B2B or B2C…